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Data & Analytics

Turn raw voter files into winning strategies. Our modeling and analytics identify persuadable voters, optimize messaging, and measure what's working so you can make data-driven decisions.

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Complete data intelligence platform

From voter file enhancement to predictive modeling and campaign tracking, we turn data into actionable insights that drive better targeting and higher ROI.

Voter File Enhancement

Append phone numbers, emails, demographic data, and consumer information to your voter file for multi-channel outreach.

Propensity Modeling

Predict which voters are most likely to support your candidate, turn out to vote, or respond to persuasion efforts.

Universe Building

Create custom target universes based on demographics, voting history, issue priorities, and predictive scores.

Performance Dashboards

Real-time reporting on contact rates, persuasion lift, fundraising metrics, and voter turnout across all channels.

Survey & Polling Analysis

Analyze internal polls and survey results to identify key issues, test messaging, and track ballot position over time.

Message Testing

A/B test messaging across channels, measure response rates, and optimize creative for maximum persuasion impact.

Competitive Intelligence

Track opponent spending, messaging, and outreach patterns. Monitor digital ad buys and broadcast spending in real time.

Attribution Modeling

Measure which tactics are driving results. Understand the contribution of each channel to voter persuasion and turnout.

Campaign-ready advantages

We remove the barriers that slow campaigns down, delivering fast setup, included data, and transparent pricing.

Same Day Turnaround

Launch your first campaign within 24 hours. No weeks-long onboarding or technical delays.

Voter Data Included

Access to verified voter files, phone numbers, and targeting data at no extra cost.

No Contracts or Monthly Fees

Pay only for what you use. No long-term commitments, platform fees, or surprise charges.

When to deploy data & analytics

Campaign Launch & Strategy

Start with baseline data analysis to understand the electorate, identify target universes, and set benchmarks. Build your targeting strategy on solid data foundations.

Message Development & Testing

Use polling data and message testing to identify winning themes. A/B test creative across channels and optimize based on response rates and persuasion lift.

Targeting Optimization

Continuously refine target universes based on contact results, survey responses, and predictive models. Focus resources on high-value persuadable voters.

GOTV Planning

Build turnout models to identify sporadic voters who need multiple touches. Plan GOTV contact schedules based on early vote and absentee ballot data.

Post-Campaign Analysis

Measure what worked and what didn't. Attribution modeling shows ROI by tactic. Learn from results to inform future campaign strategy.

Data-driven results

Analytics that transform raw voter files into winning strategies, helping campaigns allocate resources efficiently and maximize persuasion impact.

40%
Higher Contact Rates
2.8x
Better Targeting Efficiency
Real-Time
Performance Tracking

Ready to harness your data?

Let's turn your voter file into winning insights that drive better decisions and higher ROI.

Get in Touch

Strategic Campaign Services

Email info@voterping.com
Phone (771) 233-5300