Free, in-depth guides to help you run smarter campaigns. From texting strategy to digital advertising, get the knowledge you need to win.
Texting is now a core voter contact channel for campaigns of every size. Learn P2P vs broadcast, 10DLC compliance, and GOTV strategies.
Confused by political texting vendor options? Our buyer's guide breaks down pricing models, hidden fees, service levels, and compliance requirements to help you choose the right partner.
Complete guide to political digital advertising. Learn platform requirements, verification steps, targeting options, costs, and best practices for Facebook, Google, YouTube, and Connected TV.
Many carriers require political committees texting on 10DLC to get a Campaign Verify token. Learn the $95 fee, the timeline, required documents, and common mistakes that cause rejections.
Text message templates for political campaigns. Copy-paste ready examples for voter ID, fundraising, GOTV, volunteer recruitment, and more.
Ever wonder how campaigns find your cell phone? Learn about voter file data, phone appending, data brokers, and how to opt out of political texts.
How to plan your texting for the Dec 1 Georgia and Dec 12 Louisiana runoffs, with a week-by-week schedule and sample texts.
Week-by-week texting plan for the early vote and mail ballot window, with sample texts for the mail ballot chase and early vote push.
Hour-by-hour guide to Election Day texting. Learn when to send GOTV texts on Election Day—from 7am reminders to final hour pushes.
Campaign Verify explained: What it is, who needs it (527s), who doesn't (501c4s), costs, timeline, and common rejection reasons.
VoterPing offers full-service campaign support—from texting to digital ads to direct mail. Let's talk about your race.