Text banking lets your volunteers send personalized peer-to-peer texts to voters from anywhere — their couch, their car, or your campaign office. It's the most scalable, affordable way to have real conversations with voters.
Text banking is a voter outreach method where campaign volunteers use a P2P texting platform to send individualized text messages to voters. Unlike phone banking (where volunteers make calls), text banking lets one volunteer reach 1,000+ voters per hour — making it dramatically more efficient for campaigns of any size.
Volunteers text from anywhere with an internet connection. No office visits, no phone bank rooms, no scheduling headaches. Perfect for supporters who want to help but can't leave home.
A phone banker makes ~15-20 calls per hour. A text banker sends 1,000+ messages per hour. Your volunteers' time is valuable — text banking makes the most of it.
When voters reply, volunteers respond in real-time using pre-loaded scripts. It's personal, it's authentic, and voters can tell the difference between a text from a real person and a robocall.
Every text, reply, and voter ID tag is tracked in real-time. Know exactly how many voters your team has reached, who supports you, and who's undecided — all in one dashboard.
Most campaigns are sending texts within 24 hours of signing up with VoterPing.
VoterPing handles 10DLC registration and Campaign Verify setup. We'll get your campaign approved with carriers so your messages actually deliver.
Import your own voter file or use VoterPing's included voter data. Segment by precinct, party, vote history, age, or custom criteria.
Create initial outreach messages and response templates. Need inspiration? Check our 50+ text message examples.
Share a signup link with your volunteer list. Our platform includes a 5-minute training walkthrough — no tech skills needed.
Assign contact batches to each volunteer. They log in, review messages, and press send. Monitor progress in real-time from your admin dashboard.
As voters respond, volunteers handle conversations using your scripts. Tag supporters, log voter IDs, and export data for your voter file.
Here's how text banking stacks up against traditional voter contact methods.
| Feature | Text Banking | Phone Banking | Robocalls |
|---|---|---|---|
| Contacts per volunteer/hour | 1,000+ | 15-20 | N/A (automated) |
| Response/answer rate | 14-20% | 8-12% | 1-3% |
| Two-way conversation | ✓ Yes | ✓ Yes | ✗ No |
| Remote volunteer friendly | ✓ Yes | Somewhat | N/A |
| No prior consent needed | ✓ Yes (P2P) | ✓ Yes | ✗ Requires consent |
| Cost per contact | $0.04 | $0.50-1.00 | $0.02-0.05 |
| Voter experience | Personal, non-intrusive | Intrusive but personal | Annoying, impersonal |
The most common text banking use case. Send a message asking voters about their support level, then tag responses in your voter file. A team of 20 volunteers can ID 20,000+ voters in a single weekend.
In the final days before an election, text banking is the fastest way to remind supporters to vote. Include their polling location, hours, and what to bring. See our election day texting timeline.
Text banking drives small-dollar donations with personal asks from real volunteers. "Hey [Name], can you chip in $10 before the deadline?" converts better than any email blast.
Fill town halls, rallies, and house parties by texting targeted invites. Text RSVPs have 2-3x higher show rates than email RSVPs.
Turn supporters into volunteers by texting them specific asks: "Can you knock doors Saturday 10am-1pm?" One-click signups make it easy for people to say yes.
No need to buy a separate voter file. VoterPing includes verified voter data with phone numbers at $0.02/record.
10DLC registration, Campaign Verify, opt-out management — all done for you. Your campaign stays safe.
Most campaigns are live and sending within a day. We handle the registration while you train your volunteers.
Get your campaign's text banking program running in 24 hours. Voter data, compliance, and platform — all included.
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